2010 Lyra Imaging Symposium Highlights the Role of Managed Print Services in the Digital Imaging Industrys Road to Recovery
Rancho Mirage California News Press Release
Newton, MA (PRWEB) January 18, 2010
Lyra Research, the digital imaging authority (http://www.lyra.com), will hold its 13th annual Imaging Symposium on January 2527, 2010 at the Rancho Las Palmas Resort and Spa in Rancho Mirage, California. The 2010 Lyra Imaging Symposium (http://www.lyra.com/symposium) will highlight the role that Managed Print Services (MPS) is playing in the digital imaging industrys road to recovery. As part of the Symposiums MPS coverage, Tom Codd, head of HPs IPG Managed Print Services for the Managed Enterprise Solutions Group, will provide the keynote address: Changing the Economics of Technology through Managed Print Services.
Specifically, Mr. Codds presentation will explain why it is critical for companies to accelerate growth and manage the bottom line as they navigate todays challenging economy. He will focus on MPS, explaining how it represents a tremendous opportunity for customers and technology providers alike. Mr. Codd also will provide insight regarding how HP is helping its customers reduce costs, improve business processes, and meet their environmental goals.
As head of IPG Managed Print Services for the Managed Enterprise Solutions Group at HP, Mr. Codd is responsible for managing a team that focuses on solutions and services product marketing, enterprise environmental initiatives, brand management, new product introduction planning, delivery of outbound marketing content, and development of an integrated enterprise segment marketing strategy.
Companies are relying heavily on MPS as the digital imaging industry travels down the road to recovery. For this reason, we felt it was extremely important to devote part of the Symposium agenda to this hot topic, said Charles LeCompte, president and founder of Lyra Research. Mr. Codds keynote address is the ideal platform to launch the Symposiums extensive coverage of MPS.
Other MPS discussions to be featured at the conference include:
–Managed Print Services: The Next ChapterCortney Kasuba, Lyra senior analyst, will discuss how the economy is fueling the growth of MPS, the shift from boxes to pages to solutions, and the need for ink jet devices to be captured and monitored. Ms. Kasubas presentation will be followed by a lively MPS panel discussion featuring the following digital imaging industry executives: